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Acumen Design Associates are delighted to announce that our work on ‘Ora’ the all-round kitchen towel from British company Better All Round has been recognised by the Design Business Association, after it was presented with a Silver award at the 2016 DBA Design Effectiveness Awards. The DBA Awards champion the role of effective design in the creation of business growth, and has showcased the best partnerships between businesses and design agencies since its inception almost three decades ago.


Ora, the world’s first all-round kitchen towel, was successful against demanding criteria in the Household Goods category, which was judged by leading figures from businesses including Royal Phillips, Virgin Media, Diageo, Mondelez International and Lego.

award, DBA, Ora, Packaging, Paper Towel, PRESS, Product