Alex has played pivotal roles within several market disruptive projects across multiple design disciplines, including branding, packaging, consumer electronics, and transport. With over four years of experience at Acumen and a degree in Product Design & Technology from Loughborough University, Alex has worked on numerous global aviation projects, specialising in seating and cabin interior design. His background also includes working for a world renowned strategic industrial design agency, where he led award winning projects for industry leading brands such as SharkNinja, XGIMI, and Ledger.
Alex’s user-centric approach has enabled him to drive innovation within both product and transport markets, engaging users early in the process and immersing himself in their world through in-depth, multi-layered research, to uncover unique insights and valuable commercial opportunities. Passionate about tackling technically challenging projects, Alex excels in bringing ideas to life with compelling CMF, visualisation, and distinctive design language strategies, always aligned with the brand’s core values to deliver stand out solutions in saturated markets.
Experience: United Airlines, Air Canada, British Airways, Adient Aerospace, Unum Aircraft Seating.